Aaron Love

Aaron Love

I'm an experienced marketing professional who consistently delivers high-quality and results-focused marketing content. I've worked hard to develop my in-depth knowledge of social media marketing and an expertise in identifying emerging market trends.

Personalized Marketing


Personalized marketing is the ultimate form of targeted marketing, creating messages for individual consumers. In today’s relentlessly competitive marketplaces, knowing what your customers want and promoting your products in the right way, with the right context and at the right time has never been more important. Many businesses are beginning to understand what personalization is and how powerful the technology can be. The question, however, is why is it critical to your business? 

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Why You Need Landing Pages

A landing page is a distinct page on your website that’s built for one single conversion objective.The goal of landing pages is to convince the visitor to provide you with his or her information in exchange for a high-value offer.  They are the best way to convert a person into a lead. Most small and medium-sized businesses have very few--if any--landing pages on their sites. By not using landing pages to attract customers, you will doing your company's website a great disservice. That being said, taking advantage of simple yet strategic landing pages will lead to profitable growth for your company in the key areas


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Why Responsive Web Design Is A Must

What is Responsive Web Design?

This sort of web design is an approach that strives to keep a consistent user experience across desktop and mobile devices by designing and building the website to “respond” to the display and performance capabilities of each user’s device. Furthermore, "it provides the viewer with  easy reading and navigation with a minimum of re-sizing, panning, and scrolling." With that being said, it should come as no surprise that these changes in web design means that there is an importance to it. Let's take a look at some key factors: 
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What Are The Benefits To Social Media Marketing?

It seems like just a few years ago social media networks were a new trend being integrated into marketing plans for businesses. Today, businesses who lack a social media presence, are doing a great disservice to themselves. There are many benefits to social media marketing, such as improved sales, increased exposure, increased traffic, and loyal fans. Here are some steps to take as you begin your social media strategy.

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