Amie Detar

Amie Detar

Amie is the social media team leader and an account manager here at Posse. She is a native of southeastern Virginia who went to South Carolina for a print journalism degree and a southern accent. She spends 87% of her time on Tumblr. The rest she divides between solving crossword puzzles, painting her nails, and watching Netflix.

Mobile Matters Most

If it isn’t seen on mobile, is it even really seen? Today, 34% of active users access their social media accounts via their mobile device. That’s why optimizing your social content is crucial. If you want to start a conversation with your mobile audience, you need to make the effort to reach them there.

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DIY Social Media: Instagram Stories

In August of last year, Instagram launched their response to Snapchat, called “Stories.” Images or videos taken in the Instagram app can be added to your Story, which lasts 24 hours and can be viewed by those who follow or view your profile.

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The Best Social Media Platforms for Financial Advisors

According to Investor’s Business Daily, financial advisors who are active on social media gain an average of $4.9 million in assets under management (AUM).

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Boost your Direct Mail Efforts With Inbound Marketing

Because you've had success using marketing techniques like direct mail to find target customers and let them know how you can help them, it might seem like an "isn't broke don't fix it" situation.

But ignoring the fact that inbound marketing can supplement, improve, or potentially replace the prospects you work to acquire, while drastically reducing costs, would be detrimental to your business. 
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How Pinterest & Instagram Can Boost Your Retail Business

Social media offers retail brands the opportunity to reach new audiences, increase brand awareness, and boost product sales in a huge way. If you’re a retail business and you’re not taking advantage of the online audience that social media offers, you’re really missing out.

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Digital Marketing Mistakes: Your Buyer's Journey Is The Key To Smart Content

As you may have heard by now, we’re going through different types of content mistakes you could be making on social media and how you can fix them. So far, we’ve covered knowing too much about yourself, and not knowing your competition. What else could there be? 
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