How To Promote Your Blog On Social Media

Blog posts and social media make the perfect pair, like peas and carrots.

You can share ideas and information through blog posts, and social media is often the way your audience searches for and receives information and ideas.

What are the best ways to share blog posts on your social media accounts?

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Jessi HealeyJessi Healey

It's All In How You Use It!

I have to admit, when it comes to social media I can become quite the nerd. The day that Facebook updated their insights was single-handedly one of the best days of my life. When you take the time to think about all that social media is capable of doing, it is really quite remarkable. Today I want to focus on an area that social media is impacted big time: fashion. Yes that’s right, I said it, social media has made a huge impact in the world of fashion... bloggers.

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TB AlvesTB Alves

Blogging for your Business

Having a blog for your business is easy, cost effective, and a great way to gain social media exposure. While blogging you can share your expertise in your field, share up to date news or information about your business, and show your customers that you are active in trying to meet their needs. As a blogger myself I try to follow some simple guidelines so I have put together a few tips that have helped me and might help you along the way.

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Stacy MaynardStacy Maynard

Blogging and Social Media – Stop Pulling My Leg!

Integrating blogging and social media is important for your business growth and must be used to help to spread the word about your business. The importance of blogging cannot be stressed enough when it comes to using it as part of your marketing campaign. You want to let people know what is going on, what is new and why they should come to you when they are in need of services or products. Excellent blogs help people to discover just what you have to offer and how this can make things easier for them.

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Danny HallDanny Hall

Blogging: How Often and Guest Blogging

While perusing various social media news sites, I often come across the question of how often to post blogs and how can blogging help develop your website/bring in an audience. And not just any random audience, but how can blogging attract a loyal audience while developing your niche? Blogging has come a long way from teenagers ranting on Xanga to business professionals updating their Wordpress sites and bloggers being considered journalists. Some great benefits of blogging include an increase in traffic, awareness and credibility. With this you’re also gaining repeat visitors who are more likely to share your content and spread the message even further. It doesn't hurt, right?

As a consumer, if I’m interested in your product or services enough to visit your blog, I would like to see a blog post 2-3 times per week minimum, if not every day. A consumer doesn't want to visit your website on Monday, love the blog post and then have to wait another two weeks for a post. Chances are you will lose that customer if they become unsatisfied with the inconsistent posting. Blogging essentially can be lumped with customer service, so it’s best to treat each visitor, each comment like a potential customer. Consistency and value are two very important aspects to customer service and blogging. If you really want to drive more traffic to your blog then try to blog once a day. I know that coming up with content on a daily basis can be challenging and time consuming, but do your research and catalog blog ideas for a rainy day. If there is a day when it comes down to not blogging or blogging with bad content, don’t blog. Readers revisit your site for value and consistent good content, so if you are sacrificing your credibility, take the day to research tomorrow’s blog. Don’t be afraid to ask for help or research what other people are talking about. Just because your competitor covered that topic, doesn't mean you have to cover it in the same way. Take the idea, twist it to fit with your opinions and make it work for your company as well.

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