Facebook's Future Is Streaming Live

In the past year, you might have noticed a shift in the type of content you’re seeing on Facebook. Facebook made the decision to make video the future of their platform, especially live video, which reduces the amount of non-video content that users see. Each day, videos receive 8 billion views, and that’s double what it was in February 2015. Video is the future of Facebook, so it’s time to start thinking about how to add video to your Facebook content strategy
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Victoria WrightVictoria Wright

Brand Authenticity Through Live Streaming

Social media can be a noisy place. How can a brand not only set it itself apart, but remain authentic and connect with an audience in an intimate way?

The answer is live-streaming, and it's blowing up the social media scene these days.

From Youtube to Vine to Periscope, video is evolving. Live-streaming is live video available in real time on a public platform; there are several services now providing some sort of live option.

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Jessi HealeyJessi Healey

More YouTube Changes...Will This Sink Your Online Business?

For those of you who still may be in denial when it comes to online marketing, you probably didn't notice this week's announcement by YouTube. For those of you who did, all we can say is "hold onto your hats folks - it's about to get really funky!"

Now you may be asking why this is... Okay, so to clarify, this post is really directed at those of you who missed the news because after all you absolutely need to know about these important changes. For those of you who understand how impactful this will be, we expect that

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