One of the concerns we hear often from clients is the time something takes to complete online, particularly when it comes to marketing. We try our best to share a few tasks each time we meet to prevent our clients from feeling overwhelmed by yet another to-do list, and often one that comes with a steep learning curve.
“Character is like a tree and reputation like its shadow.
The shadow is what we think of it; the tree is the real thing."
Reputation management is nothing new in the business world. The control and influence a company commands over their online...
Customers are becoming more demanding than ever. In the era of social media, with things running at a crazy pace, it is not surprising that your social media presence must be constant. What is even more important, is to be able to handle the messages by your customers, as fast as possible.
I attended on behalf of Posse yesterday the first day of Social Media Success Summit (#SMSS13) and after three very interesting presentations from SM experts, I decided to bring into the surface the topic of social media responsiveness. Most businesses are nowadays on social media, but how responsive are they really when it comes to their customers?