Inbound Marketing Success For Your Small Business Part 1

If you are a small business owner who is wondering how to get more attention for your company and how to make your products seem more exciting online, you are asking the wrong questions.
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Mollie SmithMollie Smith

Selling With Social

Social media has dramatically changed the way businesses sell to consumers (or other businesses)...just not in the ways some people assume. Today, more than ever, consumers want to buy on THEIR terms only. That means traditional outbound marketing techniques, such as cold calling or interruptive ads, are no longer the best options available.
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Amie DetarAmie Detar

Why net neutrality should matter to you

Yesterday, FCC Chairman Tom Wheeler “came out” in support of strong net neutrality regulations that he says will ensure “the rights of internet users to go where they want, when they want, and the rights of innovators to introduce new products without asking anyone’s permission.”

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Amie DetarAmie Detar

Business Owners Aren't Social Media Managers

You are the person who knows the most about your business. You wake up at night in a panic, thinking about a new way to file customer orders or company records. You find yourself looking at every situation--your kids’ practices, school concerts, date nights, commercials during football games-- through business-colored glasses.

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Jamie SmithJamie Smith

Do You Need More Facebook Fans and Twitter Followers?

Have you been asking whether you really need more Facebook Fans or Twitter Followers? The answer shouldn't surprise you. By expanding further into social networks, people get to see sides of you that are more personal and people love doing business with their friends. Making connections on a personal level, whether through business associates, or friends, will help

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Danny HallDanny Hall

Why Small Businesses Fail At Social Media

Now before you fly off the handle, let me preface this by saying that not all small businesses fail at social media. There are however many that seem bound and determined to do so. No matter how hard they think they try to succeed at integrating a social strategy into their business model it just seems to dissolve or even blow up in their faces. Let me set the stage for you: Steve X owns a motorcycle shop that specializes in designing and building custom cycles. Steve's friend Joe has a shop that specializes in building show cars. One day Joe tells Steve that he just HAS to have

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TB AlvesTB Alves