Must I use ALL the social media platforms?

Facebook, Twitter, Google+, Instagram, Pinterest, LinkedIn, YouTube, 43things…the list goes on and on and on. Social media websites range from the heavy hitters that everyone seems to use (such as FB and Twitter), to smaller, user or purpose specific communities that you may never have stumbled upon. Well, first of all, no one is asking you to use all of them. Although the abundance of useless or oversaturated content may suggest otherwise, the point of being on social media is not to just be on social media.

Particularly from a business aspect, social media is there for your purposes.

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Rebecca JacobsRebecca Jacobs

Is mobile use by children on the rise?

Mobile devices are now firmly entrenched in our lives. Whether it is a tablet, smartphone, or other such device it is extremely difficult to imagine how we could survive without them. We use them for business and in our personal lives to send texts, cruise the social networks, and to simply stay in touch with what's going on with everyone. Given the dependency upon mobile devices at what point do we have to recognize the potential for addiction? The most disturbing part of this is the fact that our children are using such devices at earlier and earlier ages.

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What is social media really good for?

We live in a social media driven world that is connected at every turn yet in our everyday lives many people think that we have never been further apart as a people. We use instant gratification and over sharing as a means to escape our lives in ways that to our forbearers would have seemed trivial and downright petty. Despite the down economy we are richer and have better healthcare than ever, but yet we feel worse and have poorer relationships than any time before. It makes you wonder where we went wrong.

Well here are my thoughts on it;

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Danny HallDanny Hall

SocialRank is rocking Twitter and here's why...

When you are a business that relies on Twitter to give you a great advertising push, and let’s be honest who these days isn't, it can be hard to define exactly where your greatest support comes from. You could spend hours and hours going over numbers and names trying to find out who retweets and favorites you the most. You also have to do a little digging to find out how many people your followers have following them and who they are.

Now there is a new tool that allows you to do all this and more

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Danny HallDanny Hall

What Is Creative Content and Why Does It Matter?

In this world of constant instant updates and unlimited information it is important that you stay on top of keeping your customers informed and engaged. One of the ways to do this is to have great content. Creative content is the articles, stories, posts and other written materials that you share on your websites, social media outlets and blogs. You can use these areas to really inform your audience what you and your company or group are all about.

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Danny HallDanny Hall

What are Twitter Cards and what can they do for me?

Have you ever wondered exactly how Twitter users are engaging with your company or group’s tweets? Have you ever needed or wanted to track the ebb and flow of your twitter numbers such as your rate of growth or how active your followers are with your tweets? Well, there is a way for you to find out all this information and more with a new analytic algorithm connected to an application called Twitter Cards.

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Danny HallDanny Hall